Galactic, breathtakingly sweet, cool, spectacular, creative, soft, sparkling, original, colorful, diverse, excellent - that's how our products taste and that's how we are.
FAMILY BUSINESS SINCE 1929
BETWEEN US, WE'RE A REALLY CUTE BUNCH.
We could now start from the beginning in the classic way and there is really a lot to tell, because with four generations and over 80 years of company history there is a lot going on.
We are in the midst of change and all eyes are focused on the future. In the fourth generation, Philip Hitschler-Becker has taken over the key to the confectionery cupboard and is actively supported by the entire family. The future will be even more innovative and lively. Plus, of course, colorful, cheerful and diverse, like a pack of Hitschies. We only put quality and good taste in the bag, regardless of whether it's sour dragon tongues, brizzl UFOs or bubble gum hitschies. And true to our motto “ Nibble your thing. “Our products are as unique, individual and diverse as you are.
Despite all progress, what remains unchanged is passion, tradition, experience , combined with the constant joy of developing sweet and sour innovations that put a smile on your face and sweeten your life.
So open the pack and welcome to the hitschies world.
